Swiggy Scenes

Swiggy Scenes is an events discovery platform on the Swiggy app. Unfortunately, it's not half as popular as its competition. But with New Year's around the corner, we wanted people to give Scenes a shot. To do this, we placed an actor in a giant chicken coop in a mall. And like most of us, he spent his entire day just watching TV, sleeping, and lazing around - in short, not living his one wild and precious life to the fullest. A message on the outsiden of the coop asked people not to stay cooped up on NYE and discover Scenes on Swiggy instead.